http://www.amazon.com/Paradox-Choice-Why-More-Less/dp/0060005696/ref=sr_1_1?ie=UTF8&s=books&qid=1247978401&sr=8-1
Excellent book and it surely is fun to read. The primary reason I like this book so much is that it aligns with my strong belief that more choice is not better. Choice is good but less is better. Having lived in a different country for a very long time, not having many of the luxuries or choices that are available in United States did not even come across as a short coming. In fact it was a blessing in a way as I could spent more time on what matters most which is to enjoy life rather than learn everything about everything for comparison shopping and to enable better decisions. Also as the author suggests, we need things to look forward to. Having everything available takes the fun out. Waiting for a baby for 10 months certainly makes the whole experience wonderful and we remember it for ever. Having seasonal fruits was a good thing as I have something to look forward to. These things allow us to appreciate the world we live in.
BTW, I consider myself a satisficer.
Saturday, July 18, 2009
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