I couldn't agree more with this assesment. It may seem like a marketing brilliance at work but I beg to differ. I have asked myself the very basic question which is "What does Zune offer that the existing products don't?" and I am not sure what the answer is.
If you say that it is the wireless, it seems too crippled and is only used for sharing music which again seems very limited in scope and functionality.
If you say it is the Zune marketplace, it does not offer as much as other offerings in terms of content not is it compatible with content purchased from other online stores
If you say it is the "Microsoft" seal, I tend to agree and we may get the top 5 spot just because it came from a company that has huge piles of cash and negotiation power and its ability to steer the the industry for the better or worse.
But frankly, it seems it is being released too soon and rushed to the market which seems to most as merely a copy cat. Microsoft had an opportunity to save it face but lost it. As usual, it takes couple of releases for Microsoft to get a foothold in any market. What is worse is the confusing message that Microsoft is sending w.r.to PlayForSure DRM and WMP compatibility..
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